career advice for lindsay lohan

If anyone ever needed a career makeover, Lindsay Lohan would be a pretty good candidate. Despite her protestations that she’s an actress, these days she’s mostly known for her super-thinness, her alleged drug and alcohol abuse, and her back and forth relationship with DJ Samantha Ronson. The New York Daily News asked several PR experts (including my friend Joe Ciarallo) what advice they’d give LiLo if she were their client. Below, I translate their tips into stuff that could also work for you:

  • Develop self-discipline. Lindsay needs to throw herself into her acting and be taken seriously again. You can do the same thing by diving headfirst into your work – you’ll only have good accomplishments to show for it. Remember that your actual job performance comes first and all other work stuff (office politics and the like) should be second.
  • Network well. In this case, it’s not just about going to events and meeting people – it’s about meeting the right people. It is fun to go to parties all weekend and get free drinks, but the thing that will help you most in the long run is actually meeting people in your industry who are potentially good contacts to have if you’re looking for a new gig.

  • Take control of how your personal life is portrayed. In LiLo’s case, she needs to back off the L.A. club scene for awhile and get photographed by the paparazzi less. But in your case, this means managing your Facebook page/Twitter account and making sure that embarrassing drunk photos or TMI relationship stuff stays best-friends-only.
  • Model yourself after someone whose career you want to emulate. Perhaps LiLo wants to be the next Drew Barrymore, former teen queen gone legit. In your case, find people who can be your career role models and figure out what they did to get where they are. Learn from both their successes and their mistakes.

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